Toolkits and Marketing Materials

Promoting blueberries is good business for all of us. Learn more about our consumer programs and how you can be a part of them or use them to boost your own efforts.


Blueberry Marketing Resources

Our industry has such a great message. We have already seen the tremendous growth that can be experienced when our voices are unified. To inspire you to share the message of blueberries, these promotional toolkits and marketing materials are packed with free content to promote blueberries to your own consumers and audiences!

Grab a Boost of Blue

Your go-to hub for marketing resources all year long

Our new health-forward campaign gets consumers to enjoy more of the blueberries they love for their great taste, convenience and health benefits.

Alexa Skill Toolkit

USHBC has launched the first-ever blueberry Alexa Skill! This toolkit has everything you need to promote this amazing new feature and show your consumers, community and partners how to grab a boost of blue with A Blueberry Boost!

Blueberry Recipes

Blueberry Emoji Toolkit

Say it with blueberries! This toolkit has advice, visual assets and other resources to help you get the most out of the new blueberry emoji in your communications.  

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Visit our consumer site to find hundreds of blueberry recipes, including shoppable recipes! Use USHBC recipes in your marketing or link to them from your website.  

Health and Nutrition

Want to elevate the heart health message in your marketing? When buying food and beverages, 75% of shoppers say they would like those items to help with their heart health, more than any other health benefit. 

Source: Health + Wellness 2017 report, The Hartman Group, Inc.

Behind the Blue

Applications Now Open for Blueberry Leadership Program, New Council Member Doug LaCroix, New Food Medicine Power Period, Register for Blueberry Summit!


Behind the Blue Is Back!


Over 14 Million Consumers Learn About the Health Benefits of Blueberries, USDA Announces Trade Mission to South Korea, Join Us at The Blueberry Summit Next Fall!