U.S. Highbush Blueberry Council

Inspiring Possibilities

Inspiring possibilities for the future of the blueberry industry. The day-to-day business of blueberries is demanding, but you don’t have to go it alone. USHBC brings together data, insights, community and resources to inspire and inform all blueberry industry stakeholders.

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Blueberry Promotions Tools


Promoting blueberries is good business for all of us. Learn about our new Grab a Boost of Blue campaign, and use our free promotional resources to move your blueberries onto shopping lists and into carts.

Get Industry Updates


Stay up-to-date with what’s happening in the blueberry industry. Make sure you sign up for the “Behind the Blue” newsletter to get updates emailed to you, and subscribe to our podcast, “The Business of Blueberries.”

“Our working together is what will make us all prosperous in the long term. Togetherness needs to be our focus.”


Tom Avinelis

Owner of HomeGrown Farms and managing partner of Agriculture Capital

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Latest Podcast Episode

Cooperatives and Grower Profitability With Brad Moorer of MBG Marketing

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Behind the Blue


Behind the Blueberry Experience, Paid QSP Grant Opportunity for Frozen Blueberries, 2021 Annual Report

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Blueberries on conveyer belt

USHBC China Market Webinar, Blueberry Bootcamp Recap, National Fruits and Veggies Month

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NABC awards

NABC Awards, Women in Blueberries Recap, National Blueberry Month Update

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