U.S. Highbush Blueberry Council

Inspiring Possibilities

Inspiring possibilities for the future of the blueberry industry. The day-to-day business of blueberries is demanding, but you don’t have to go it alone. USHBC brings together data, insights, community and resources to inspire and inform all blueberry industry stakeholders.

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Leadership Journey?

Blueberry Promotions Tools

Promoting blueberries is good business for all of us. Learn about our new Grab a Boost of Blue campaign, and use our free promotional resources to move your blueberries onto shopping lists and into carts.

Get Industry Updates

Stay up-to-date with what’s happening in the blueberry industry. Make sure you sign up for the “Behind the Blue” newsletter to get updates emailed to you, and subscribe to our podcast, “The Business of Blueberries.”

“Our working together is what will make us all prosperous in the long term. Togetherness needs to be our focus.”

Tom Avinelis

Owner of HomeGrown Farms and managing partner of Agriculture Capital

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Latest Podcast Episode

Trends Impacting the Blueberry Industry With David Magaña

Listen Now

Behind the Blue

Students Make Blueberries Mississippi’s State Fruit, Inspirations With USA Blueberries in Malaysia, Getting BerrySmart About Data


blueberries in hand

USHBC Research is Published, Buzz About Bees Recap, Podcast Episode with Fall Creek


FNGO Registration in China, Life Time Fitness ‘Boost Your Workout’ Partnership, Macro Trends Impacting the Blueberry Industry


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