Welcome to your weekly dose of great conversations with leading voices in the blueberry industry.
Tune in to hear insightful discussions on relevant information about the markets, research and technology related to blueberry production. Each episode also features voices of fellow growers and industry stakeholders giving a crop report, updating on crop progress, harvest expectations and market conditions.
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Episode 231
In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Council (USHBC) and the North American Blueberry Council (NABC), is joined by blueberry grower and new USHBC Chair Ellie Norris. Making her fourth appearance on “The Business of Blueberries,” she joins us to share her goals for her leadership roles…
April 20, 2026
Episode 230
In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Council (USHBC) and the North American Blueberry Council (NABC), is joined by Tom Barnes, interim director of data and business intelligence at the USHBC and NABC, and president and CEO of Category Partners. Barnes is a veteran of the perishables…
April 9, 2026
Episode 229
In this episode of “The Business of Blueberries,” we welcome guest host Steve Mantle, founder and CEO of Innov8.ag and USHBC’s partner in the BerrySmart Field program, who’s joined by Charlie Andersen, CEO and founder of Burro, and Noe Toribio, customer success manager at Burro. Together, they discuss on-farm efficiency potential using autonomous robotics. They…
March 13, 2026
Each week, USHBC/NABC President Kasey Cronquist sits down with leaders from throughout the blueberry industry to discuss markets, management, research, and the future of blueberries. Rod Cook, longtime industry veteran and chair of the Blueberry Technology and Innovation Committee, co-hosts the show on episodes that explore technology and innovation.
