U.S. Highbush Blueberry Council

Inspiring Possibilities

Inspiring possibilities for the future of the blueberry industry. The day-to-day business of blueberries is demanding, but you don’t have to go it alone. USHBC brings together data, insights, community and resources to inspire and inform all blueberry industry stakeholders.

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Chart Your Course to International Growth: Download the new Global US Blueberry Export Opportunity Assessment today!

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Blueberry Promotions Tools

Promoting blueberries is good business for all of us. Learn about our new Grab a Boost of Blue campaign, and use our free promotional resources to move your blueberries onto shopping lists and into carts.

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Stay up-to-date with what’s happening in the blueberry industry. Make sure you sign up for the “Behind the Blue” newsletter to get updates emailed to you, and subscribe to our podcast, “The Business of Blueberries.”

“Our working together is what will make us all prosperous in the long term. Togetherness needs to be our focus.”

Tom Avinelis

Owner of HomeGrown Farms and managing partner of Agriculture Capital

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Latest Podcast Episode

Changes in Blueberry Supply and the Impact on Demand

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Behind the Blue

‘The Business of Blueberries’ Spotify Year in Review, Healthy Fall Boost Promo Recap, Meet Us on the Links!


New Blueberry Category Retail Sales Report Released, Blueberries in the News, Show Us Your Blueberry-Inspired Thanksgiving Recipes


Global Business Development Director Celebrates Two Years, Hallmark Channel’s Very Merry Giveaway, Help Shape the Future of the Industry


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