
OUR IMPACT
By serving on committees and in other leadership capacities, you can play an important part in shaping the future of our industry and ensuring the next era of growth and innovation.
USHBC promotion efforts have had a significant and positive impact on blueberry consumption and growers’ revenues and profits:
14%
increase in average annual blueberry consumption 2010-2023
953M
pound increase in blueberry demand from 2010-2023
163%
increase in growers’ revenue between 2010-2023
An Economic Analysis of Domestic Market Impacts of the U.S. Highbush Blueberry Council, Harry M. Kaiser, Cornell University, September 2024.
Learn More About Our Impact
DO MORE WITH USHBC
Improve your business. Expand your network. Inspire the future of blueberries.
“It goes further than just blueberries. These are just good people.”
Jeff Malensky
President, Oregon Berry Packing



